The Operating Standard for Creative Professionals in India
"We don't teach creativity. We standardise it."
Train. Certify. Contribute. — The InFocus Standard.
India's photography market is flooded with courses. Most teach random techniques. None set a standard. We're not another course—we're building a pipeline of studio-ready professionals who meet international benchmarks.
The Problem
The Standard
The Foundation
This is not another course created by someone who watched tutorials. It is a professional development system built by a Creative Director who runs actual studios in London and Dubai.
The curriculum teaches what studios need. The certification means something because real studios recognize it. The opportunities exist because we have actual projects requiring talented professionals.
14+
Years in Industry
4,000+
Projects Completed
40+
Team Members
3
Countries
This Is For
What You Achieve
The Pathway
Each level filters for commitment. Each advancement proves competence.
Free Guide
FREE
5 frames that separate amateurs from professionals.
Commitment Test
$9
Proof of commitment. Weekend intensive.
Main Pathway
$49
Build portfolio to studio standard. Certificate included.
3-Month Mentorship
$297
Live mentorship. Direct certification path.
By Application
1-on-1 with Zain. Strategy. Portfolio. Direction.
$500
Learn MoreFAQ
Yes, but this is not a soft landing. We have standards. If you meet them, you advance. If you don't, you try again. That's how real standards work.
Others teach techniques. We enforce standards. Our certification means something because it's tied to demonstrated competence and real work—not attendance.
You'll earn one. Certification is based on performance, not completion. This is what makes it valuable.
Any camera with manual controls. Gear doesn't make professionals. Standards do.
Begin
Most start with Portfolio Architect. All paths lead to the same standard.